This is a new feature I’m trying out. It’s my buddy the Fly on the Wall and I trained him and taught him and he tells just how it all came down. Today, the story behind the Michael Brown case.
“So come on in,” I heard Valerie Jarrett’s assistant say to a young guy who I knew not.
I am the proverbial Fly on the Wall and I surreptitiously fly around various meetings to record conversations my scribe would never know about if not for me.
“Wow, I didn’t know this place existed,” I heard the young man say to Valjar’s assistant. “My names Marsha and I will be your mentor as you are trained in the art of public relations.”
The young man extended his hand to Marsha. “I’m Josh and I’m so happy you chose me to work here. Are we in the White House?”
Well Josh asked this question because hey, I’m a fly and usually understand where I’m at but gosh I hid in Valjar’s blouse sleeve as I had been trained and I lost all sense of direction and placement. Once inside I quickly flew out of the sleeve and onto a nearby wall that I may hear it all.
“We are not,” Marsha answered sharply. “And if you know what’s best for you, you won’t be asking such questions.”
Josh quickly shut up. He’s been warned he was going to the “spin room” and he had some idea that this was where the administration polished and spit-shined all news to the public.
Marsha sat down next to Josh and leaned in toward him in a serious manner. “We like your writing Josh so you were recruited to be part of our team. But understand that this is all confidential, that the distribution and shaping of the news is sometimes a bit…..,” with this Marsha looked to the ceiling for an answer. “….well you got to change things a bit, orchestrate stuff.”
Valeria Jarrett entered the room and Josh jumped to his feet.
“Sit. Sit. You are Joshua?”
Josh nodded affirmative to Jarrett but said nothing.
Valerie Jarrett took a long sip of coffee placed before her by her assistant.
“Josh, we have a situation in Missouri that requires our action.”
Marsha sat down next to her boss and Joshua beamed with joy to be included in this “action”.
“We have a young man who was shot dead by a cop in Missouri that we’d like to take advantage of,” Jarrett said, stopping for another sip of coffee.
“You see Josh,” Marsha took over the conversation, “this administration was elected by several factions, or groups of people with a common interest. One of those factions is the African-American vote, this is no secret.”
Joshua quickly nodded that No, this was no secret.
“There’s still rampant racism in this country, Josh, make no mistake. And the only way to deal with it is to create a national dialogue to make the people aware of it.”
Josh’s eyes remained wide but wheels were spinning in his head, even I, a mere fly, could see. Joshua was a black guy although by me he looked just human as all flies are black and we have no racism issues. While Josh didn’t really think there was “rampant” racism in the country, he sure understood how it appeased a big base of the president. At least as I the fly-on-the-wall considered but I’m just a fly.
“We want to create a scenario that the cop shot Brown in cold blood, while he was kneeling and with his hands in the air.”
“Is that what happened?” Joshua asked.
Valerie clucked her tongue. “We don’t really care what really happened, Josh, and glad you asked because this is part of your job. You are to create a reality that WE decide is appropriate. The truth is irrelevant.”
Joshua leaned back with the force of these words.
“It’s not just us, Josh, get over it. The Bush people tried to change the reality of Katrina, the Clintons tried to lie and make Monica a deranged stalker. It’s what administrations do, they set the national dialogue. Here at the Obama White House we are very good at it.”
“No problem,” Josh said with animation. “What do you want me to do.”
“Josh, we want you to work with an experienced spin doctor here….that’s what we call them, with affection of course. Josh, we need about two weeks.”
“Two weeks for what?”
Marsha folded her fingers into a tent presenting a woman in thought. “We need to create a crisis,” she said, slowly. “We really don’t care what went down in that incident. We try to create a race crisis whenever we can cause like I said, African-Americans are a large part of our voting base. When we come across an incident involving a cop and a black person we check it out and jump in if it seems like a good case. You remember Trayvon Martin?”
Joah shook his head, he did, indeed, know about the Trayvon Martin case. “I do remember that but the guy doing the shooting got let off. I’m not sure I’d call it a PR victory.”
“IT WAS A PR VICTORY OF THE HIGHEST ORDER,” Valerie Jarrett shouted out loudly, causing both Josh and me, a little old fly, to jump.
“It doesn’t matter that the Zimmerman guy got let off, Josh. It’s only about the first week and during that first week is when we have to get out and make the drama on the national stage. Like this shooting case in Missouri….more than likely Brown was involved in some nefarious activity. The truth of the matter, Josh, and we know it, is that most cop shootings, be the cop white or black, of young black men are completely justified. The justification, Josh, usually comes AFTER the event. We don’t care bout that.”
Joshua blew a breath wind up his face. “Okay, I got you. What do you want me to do?”
At that another, older fellow, entered the room. “Hi Josh, I’m John Braden. We’ll be working together on this.”
After all introductions, this John Braden began to talk.
“We’re going to send Eric Holder to this place, Josh, but first we got to set up the narrative. We got at the most two weeks to create our version of reality before the truth gets out. Speaking of, we already got an assignment for you.”
Josh sat up straight to hear the cherished assignment that would make him part of this PR machine, his dream come true.
“We hear there’s a video of our victim strong-arming a convenience store. We want you to do everything possible to keep the owners of that video from releasing it. Threaten an IRS audit, if need be….we have contacts in the IRS that can make people miserable. Understand Josh, we only need you to hold them off for a week, until we set the national dialogue we want.”
Joshua had pulled out his Blackberry and was furiously typing stuff as Braden continued.
“With my help we need you to compose a statement for Holder, also we need to work on what words the President will say. We want you to work with the Ferguson police department to get the cop who did the shooting out of the limelight. We plan on bringing in a Missouri state police captain, a black guy. We need a speech from him that will emphasize his blackness.”
Joshua continued typing on the Blackberry and looked up in surprise. “I got it!” he shouted. “I get your plan. Is there any way we can get some high placed elected guy to make a strong statement? How about the Missouri Governor?”
John Braden leaned back and smiled at both Valerie and Marsha. Braden knew this Joshua kid had what it takes, just needs a little training is all.
“In fact we’ve arranged for Governor Nixon, a Democrat, to put a fairly strong statement. You and John will be writing his narrative for the Sunday talk shows but we want the words “vigorous prosecution” used by the Governor in reference to what will happened to the cop who did the shooting,” Valerie Jarrett said.
“Now Josh, Nixon is a Democrat and is going to need the support of this administration. He’ll do what he’s told and you’d well learn a lesson on how to force folks who owe you to do your bidding.”
“He’s going to get a lot of criticism for using the word “prosecution” before the facts are released and/or known,” Josh said, softly but he was concerned and the concern showed in his words.
Valerie Jarrett stood up and straightened her clothes, finished her coffee. “Josh, like we told you, we need a week to spread whatever we want our version of events to be. No, it’s not a version of events that reflects the truth or anything. Whatever comes out later, we ignore or deal with. For now, this is what we do, we invent a truth that will further our cause. Are you in or out?”
I real quick flew down and buried myself in Jarrett’s sleeve so I could get outside with her. Need to deliver my tape to my scribe, the writer of this Blog post.
Look for more Fly on the Wall’s in the future because, hey, I like this job!
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